Asos Curve Final major project

So for the past few months/weeks I've been doing my final major project. 

I chose to tackle the problem I face along with other plus sized ladies, the lack of plus size fashion on the UK high street.

I chose the brand Asos Curve and created the idea of a pop up store concept.

Creating a store layout I proceeded by creating promotional activities surrounding the event.

This is a video I created.

(thanks to my amazing models Bukky, Molly and Alys)







Models: Bukky, Molly & Alys
Music: Dirty Goods - Honesty (all rights reserved)
Clothes and logo: Asos Curve

x
Michaela